The folks on CNBC's Squawk Alley recently reported Netflix's deal to stream "Gotham" after it airs its first season on Twenty-First Century Fox Inc's FOX Fox network.
“Pretty unique because Netflix, Inc. NFLX is buying rights to air a series that hasn't even started yet, and because its licensed on a multi-country basis. Normally Netflix agrees to programming deals country-by-country,” said reporter Kayla Tausche.
Netflix struck a record high on Wednesday after the deal with property owner Warner Brothers was announced.
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“What's amazing about this, actually, is the fact that they've done it multinational at once. And windowing in an Internet age with Netflix is sort of ridiculous. So the fact they they're doing it after one season — it's exactly the kind of show with a cult following around, you know, characters and superheroes; make it global, go at it at once; makes a lot of sense,” said Jon Steinberg, BuzzFeed president and COO.
“And there's no cannibalization in either. That's the fear that they usually have.”
The show highlights the adventures of a young Detective James Gordon and Bruce Wayne prior to the existence of Batman, and begins this month.
Jason Cunningham had no position with the mentioned entities while writing this article. Visit Jason on Twitter at @JasonCunningham and @Benzinga.
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