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Family Dollar (NYSE: FDO) CFO Mary Winston stopped into CNBC's SquawkBox Tuesday morning to share insight on the company's strategy. Here are some highlights:

Customer profile:


  • Average customer makes less than $40,000 a year;
  • Anything that takes money out of customers' pockets, hurts spending power at their stores;
  • Consumers may forgo more discretionary items if gas prices and other costs continue to rise.

Maximizing shareholder value


  • To maximize shareholder value they will use capital expenditures, while dividends would be second;
  • The company plans to open 500 stores this year, after opening 475 last year;
  • New customers entering dollar channel even as existing customers continue to be squeezed by economic conditions.

Posted-In: Mary WinstonCNBC News Management Economics Media Best of Benzinga

 

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