Notable Put Options Activity in Virgin Media

Shares of Virgin Media (NASDAQ: VMED) are lower on the session by 0.84%, currently trading at $24.28. The stock has been moving largely higher over the past six weeks and is currently trading above the 50-day moving average.

Options traders are focusing on puts today. The strike seeing the heaviest action is the March 2012 $23.00 put, which has traded 1,250 times on open interest of 1,910 contracts.

Put volume is outpacing call volume by 7 to 1.

Virgin Media Inc. is engaged in entertainment and communications business. The company has two segments: Consumer and Business.