Toyota Motor Corp.’s (TM) U.S. Sales Boosted By Discounts

Symbols: TM
Posted in: News, Markets
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Amid all the gloom, finally there is some good news for Toyota Motor Corp. (ADR) (NYSE: TM).

Exceptional discounts have boosted the company’s sales in the U.S. in early March. Toyota’s sales in the U.S. increased by nearly 50% in the first eight days of March after the company offered zero-percent financing options and other incentives, according to Edmunds.com, an industry tracking services, and Toyota dealers.

The results should bring in some comfort for Toyota, whose reputation has been badly damaged, especially in the U.S., after it had to recall 8 million of its vehicles.


 
 
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