AAPL’s iPad Wins Over Big Business

According

, Apple Inc.’s

iPad has gained acceptance at Wells Fargo & Co

in just two weeks. This is in stark contrast to the two years that WFC spent studying the iPhone before it allowed its bankers to use the device. Megan Minich, a senior vice president at the San Francisco-based bank, attributed the quick acceptance to high safeguards used by AAPL against security breaches. Minich disclosed that her colleagues have already used iPads to demonstrate financial products at a recent investors’ conference. Apple, which has been luring consumers with the smooth design and easy-to-use software in its devices, has made inroads at corporations such as SAP AG

, Tellabs Inc

and Daimler AG’s Mercedes-Benz. Workers in these corporations are using the iPad for tasks ranging from accessing work e-mail to approving shipping orders. These companies feel that the use of this device can improve the productivity of its workers without risking sensitive customer information. While AAPL Chief Executive Officer Steve Jobs had played up iPad’s ability to deliver games, music, videos and digital versions of books at the launch of the device in January, companies are not hesitating in applying the device’s impressive functions at work. According to Ted Schadler, vice president and principal analyst at Forrester Research Inc, “This iPad thing has taken the world by storm. It came in as a consumer product and very quickly the people who actually bought them were business people.” Read more