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Deutsche Bank initiated coverage on Shuffle Master, Inc. (NASDAQ: SHFL) and gave SHFL a buy rating at a price target of $11. Deutsche Bank feels that SHFL is a dominant player and has high negotiating power as it enjoys the leadership position. The analyst at Deutsche also feels that the global gaming business is expected to expand and therefore Shuffle Master might gain a niche position.
However, Deutsche feels that Shuffle Master does not have a participation linked unit that other manufacturers have which might act as a disadvantage for SHFL.