The problem is that Sear's is not a profitable company and does not expect to be anytime soon, which makes a 32% rally in the stock unlikely without a major change. Since its merger with Kmart in 2005 Sears has seen revenues and profitability decline. Free cash flow has been negative since 2010, and consensus expectations are for the losses to continue through fiscal 2015. CEO Lou D'Ambrosio was leading the turnaround attempt and made progress last year with the closure of 100 unprofitable stores and the spinoff of Sear's Outlets. However he recently announced that he would be stepping down and will be replaced by Chairman of the Board Edward Lampert. This abrupt leadership change could stall the momentum the Sears turnaround recently gained and increases uncertainty over the company's future.
Next Thursday Sears will report earnings, which will be the most important near term catalyst for the stock. It will also give the new CEO a chance to speak to investors and explain what the company's strategy will be going forward. To put this trade on you must believe in Sears management and that they will return the company to profitability. Recent 13F's show that the Fairholme Fund's Bruce Berkowitz added to their long position in Sears, showing that there are believers out there.
The following article is from one of our external contributors. It does not represent the opinion of Benzinga and has not been edited.