Apple And Google Falling On Friday (AAPL, GOOG)

Apple

simply cannot get above $260 and sustain that level. The stock seems to be trading heavy. For whatever reason, despite the strong fundamentals, bullish analyst outlook, and seemingly reasonable valuation, the shares have not been able to march higher over the last few months. During today's trading session, AAPL has given back the $260 level, falling 1.22% to $258.51. While AAPL's performance has been strong in 2010, Google's

has been just the opposite. Year-to-date, GOOG has fallen almost 20%. The outlook may be changing for GOOG shareholders however, as the stock appears to have found an intermediate term bottom on July 6th at around $436. Since then, Google shares have gained over 14%. During today's session, GOOG has lost 1.84% to $498.73. It will be interesting to see if the stock can re-take the $500 level next week and sustain itself above it.