Amazon Fire TV Stick Joins The Fray With Google Chromecast, Roku Streaming Stick

The stick wars have escalated.

Amazon.com, Inc. AMZN fired the latest salvo with the Fire TV Stick. It sells for $39 and its available for delivery via Amazon. Amazon is offering a free 30-day membership to Prime with the purchase of a Fire TV Stick and current Prime members can preorder the stick for $19 for the first two days.

Google Inc's GOOG GOOGL Chromecast retails for $35, while the Roku Streaming Stick is available for $49.

Note the differences between the products in the chart below, courtesy of Amazon.