Google Looks To Help Voters This Election Season With New Search Tools

Back in 2008, 62.3 percent of eligible citizens turned out to vote. This figure fell to an estimated 57.5 percent in 2012 and was even lower than the 60.4 percent level seen in the 2004 election. However, it was higher than the 54.2 percent turnout in the 2000 election.

"Every election matters and every vote counts," Google said in a blog post. "The American democracy relies on everyone's participation in the political process."

How Google Can Help Increase Voter Turnout

Google explained in its blog post that users can search for "register to vote" or similar queries, and Google will display detailed state-by-state guidelines on how to register to vote, general requirements and deadlines.

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Republican supporters and political junkies looking to follow the Republican National Convention can also use the Google app to find a summary of the event, nominees and the lineup of speakers.

When the Democratic National Convention kicks off the following week, the app will also generate the same information.

Both events will also be live-streamed through YouTube.

"We hope these new features in Search will help keep you informed this election season and make it easier for you to make it to the ballot box in November," the blog concluded.

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