What Deutsche Bank Thinks About Virgin America's Potential Merger With JetBlue/Alaska

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Deutsche Bank said that recent headlines regarding airline M&A and shareholder activism as potential non-fundamental, upside catalysts for the stocks in 2016. Analyst Michael Linenberg commented on the Bloomberg report that said Virgin America Inc
VA
has received takeover offers from Alaska Air Group, Inc.
ALK
and JetBlue Airways Corporation
JBLU
. Related Link: http://www.bloomberg.com/news/articles/2016-03-28/virgin-america-said-to-attract-jetblue-alaska-air-takeover-bids In a note to clients, Linenberg said: "To put some context around the participants, Virgin represents approximately 1.5% of domestic capacity compared to JetBlue's 6% share and Alaska's (including its Horizon subsidiary) 5% share." He continued: "The combination of any of the two of those airlines results in a domestic share no greater than 11%, which is much less than the 18% - 23% domestic shares of American Airlines Group Inc
AAL
, Delta Air Lines, Inc.
DAL
, Southwest Airlines Co
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LUV
and United Continental Holdings Inc
UAL
(including their regional partners)." There is very little overlap between Alaska/JetBlue and Virgin America (six and eight airport pairs, respectively), and more importantly, none of the airport-pairs drop to a single carrier following a potential merger, Linenberg noted. On the regulatory front, the analyst said regulators have typically looked at markets on a city-pair basis, rather than on an airport-pair basis (although slot constrained airports have become a special case in several transactions over the past few years). "In that regard, one could argue that in the case of the SFO Bay Area, regulators should also examine service out of Oakland or San Jose when assessing the overall competitiveness of a market," Linenberg added. "As such, we think a robust analysis needs to consider the impact of Southwest at Oakland (and San Jose) when examining the potential reduction of competitors in a SFO Bay Area market." Separately, UBS' Darryl Genovesi has said a JetBlue or Alaska Air merger with Virgin is 15 percent accretive, but feels such a deal will result in a modest slowdown in the overall industry supply growth. Related Link: http://www.benzinga.com/analyst-ratings/analyst-color/16/03/7775803/math-shows-a-jetblue-or-alaska-air-merger-with-virgin-is Shares of Virgin America, backed by U.K. billionaire Richard Branson, has jumped about 12 percent in the last five days on the M&A chatter. The stock is currently down 0.8 percent at $38.25.
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