Morgan Stanley Sees Large Opportunities Ahead for Adobe Systems

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In a report published Tuesday, Morgan Stanley analyst Jennifer Swanson Lowe reiterated an Equal-Weight rating on
Adobe SystemsADBE
. In the report, Morgan Stanley noted, “Adobe's keynote at MAX highlighted exciting new functionality in Creative Cloud, with the biggest advances in touch and mobile capabilities. Adobe now sees mobile apps as part of core brands like Photoshop and Illustrator,and leveraging mobile devices allows for new experiences, such as importing color palates and images via a smartphone camera. We think these types of capabilities are compelling for Creatives, the core audience at MAX, but it's less clear whether these capabilities will be the ‘killer apps' needed to get less-engaged Creative Suite users to migrate to the Cloud.” Adobe Systems closed on Monday at $67.67.
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Posted In: Analyst ColorReiterationAnalyst RatingsJennifer Swanson LoweMorgan Stanley
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