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UPDATE: Morgan Stanley Initiates Coverage On Zendesk As Emerging Market Leader

In a report published Monday, Morgan Stanley analyst Jennifer Swanson Lowe initiated coverage on Zendesk (NYSE: ZEN) with an Equal-Weight rating.

In the report, Morgan Stanley noted, “We see ZEN as an emerging leader in Customer Service software, disrupting an established multi-$B market with a differentiated solution. We think shares have upside from here and our DCF supports a $17 price, but we see more upside potential in other names like NOW and VEEV, and we initiate at EW.”

Zendesk closed on Friday at $15.39.

Latest Ratings for ZEN

DateFirmActionFromTo
Dec 2014JMP SecuritiesInitiates Coverage onOutperform
Oct 2014Credit SuisseMaintainsNeutral
Oct 2014Canaccord GenuityMaintainsBuy

View More Analyst Ratings for ZEN
View the Latest Analyst Ratings

Posted-In: Jennifer Swanson Lowe Morgan StanleyAnalyst Color Initiation Analyst Ratings

 

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