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Wedbush Securities Reiterates Neutral Rating, $14 PT on Fred's

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Earnings Scheduled For May 28, 2015
Top 4 NASDAQ Stocks In The Discount, Variety Stores Industry With The Highest Gross Margin

In a report published Friday, Wedbush Securities reiterated its Neutral rating and $14.00 price target on Fred's (NASDAQ: FRED).

Wedbush Securities noted, “Overall, we are cautiously optimistic for the Holiday quarter and therefore maintain our NEUTRAL rating. The company's business appears to be better managed, despite weaker-than-expected comps in recent months, due to controlled markdowns and better pharmacy margins. However, we continue to have some concerns about the core customer with ongoing macroeconomic headwinds. Fred's is in the midst of executing a turnaround by implementing a number of new initiatives to differentiate Fred's, including the ‘Core Five' program for trip-driving (and higher-margin) merchandise categories: pet, celebration, home, household supplies and pharmacy. The company is also introducing more national brands, expanding private label, and accelerating pharmacy growth.”

Fred's closed on Thursday at $13.30.

Latest Ratings for FRED

DateFirmActionFromTo
Mar 2015SunTrust Robinson HumphreyMaintainsNeutral
May 2014BB&T CapitalDowngradesBuyHold
Mar 2014Deutsche BankMaintainsHold

View More Analyst Ratings for FRED
View the Latest Analyst Ratings

Posted-In: Wedbush SecuritiesAnalyst Color Reiteration Analyst Ratings

 

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