Market Overview

2014 Yogurt in China Market Research Report Share

Share:
2014 Yogurt in China Market Research Report Share

Most up-to-date research on "Yogurt - China - September 2014" to its huge collection of research reports.

Chinese consumers are in the process of switching to healthier diets, pushing up consumption of healthy food such as yogurt which is known for its high nutritional value. Meanwhile the tasty nature of yogurt has also allowed it to fit into consumers’ growing snacking needs, to further drive retail volume sales. Value sales are expected to increase even faster as a result of consumers trading up for advanced health benefits and more indulgent tastes.

Browse Detail Report With TOC @ http://www.researchmoz.us/yogurt-china-september-2014-report.html

Table of Content

Introduction

Definition
Methodology
Abbreviations

Executive Summary

The market
Figure 1: China yogurt market, retail volume and value sales, 2009-14
Figure 2: China yogurt market retail sales, by volume, 2009-19
Figure 3: China yogurt market retail sales, by value, 2009-19
Figure 4: Volume share and value share of China retail yogurt market, by segment, 2013
Companies and brands
Figure 5: Top 10 companies’ market shares in the China retail yogurt market, by value, 2012 and 2013
The consumer
Different forms of yogurt/yogurt drinks for different purposes
Figure 6: Reasons for eating yogurt/yogurt drinks, July 2014
Consumers switch between different yogurt flavours and formats
Figure 7: Yogurt flavours/formats eaten in the last month, July 2014
Flavour innovations to target different demographic groups
Figure 8: Consumer interest in yogurt flavours, July 2014
Making a yogurt choice requires a balance between multiple factors
Figure 9: Important factors in buying yogurt/yogurt drinks, July 2014
Probiotics are loved by consumers but lack brand differentiation
Figure 10: Attitudes towards active probiotics used in yogurt/yogurt drinks, July 2014
Nutritional value of ambient yogurt is yet to be further exploited
Figure 11: Attitude towards ambient and chilled yogurt/yogurt drinks, July 2014
Consumers look for flavour innovations in a bolder format
Figure 12: Attitude towards yogurt snacks, July 2014
Increasing portability of yogurt – another white space for product innovations
Figure 13: Attitude towards on-the-go consumption of yogurt/yogurt drinks, July 2014
Key issues
Specialised yogurt to target different demographic groups’ nutrition needs
Figure 14: Attitude towards healthy yogurt, July 2014
A white space – yogurt with flavouring ingredients in a separate layer/chamber
Yogurt to help weight-loss
What we think

Browse Reports in Food @ http://www.researchmoz.us/food-market-reports-118.html

Issues and Insights

Specialised yogurt to target different demographic groups’ nutrition needs
The facts
The implications
Figure 15: examples of yogurt targeting at senior people and kids, China, Canada, 2014
Figure 16: Example of yogurt targeted at males, USA, 2013
A white space – yogurt with flavouring ingredients in a separate layer/chamber
The facts
The implications
Figure 17: Example of yogurt featuring a separate chamber of crunchy snacks, Poland, 2013
Figure 18: Example of yogurt featuring a separate chamber of indulgent sauces, Poland, 2013
Figure 19: Example of yogurt featuring a separate chamber of cereals, Switzerland, 2014
Yogurt to help weight-loss
The facts
The implications
Figure 20: Examples of yogurt offering sliming benefits, South Africa, Russia, 2013

Trend Applications

Prove It
Sense of the Intense
Figure 21: Dessert type yogurt examples from Poland (2014), Canada (2013) and the US (2014)
Let’s make a deal

Market Size and Forecast

Key points
The yogurt market is growing
Figure 22: China yogurt market, retail volume and value sales, 2009-19
There is scope for further growth in consumption
Figure 23: Per capita yogurt consumption (2013), retail volume growth (2012-13), China and global
Growth is forecast to continue
Figure 24: China yogurt market retail sales, by volume, 2009-19
Figure 25: China yogurt market retail sales, by value, 2009-19

For More Reports Browse @ https://www.linkedin.com/today/author/68229468
 
About ResearchMoz

ResearchMoz is the one stop online destination to find and buy market research reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price.

For More Information Kindly Contact:
Email: sales@researchmoz.us

The following article is from one of our external contributors. It does not represent the opinion of Benzinga and has not been edited.

 

Related Articles

View Comments and Join the Discussion!